Unloaded

Unloaded is a concept project mocked up to advertise a special event for the Sundance Film Festival. The prompt was to design either an advertisement or a mobile app in one day. The goal was to promote a product, service, or event with the designed advertisement or app. 

 

Sundance Film Fest 2017 would host a segment throughout the festival that would feature screenings of films that could serve as the start of a conversation around gun culture in the United States. The event would include a panel discussion with filmmakers and a Q&A with festival attendees. 

 

This project features the various forms of the event's promotion.